After four years of limited updates, we're excited to announce that ads.txt Guru has been acquired by Williams Initiatives Ltd, effective August 2025.

Why This Matters for You

If you've been using ads.txt Guru over the past few years, you may have noticed slower support responses and limited product updates. That changes now. We're committed to:

• Responsive support - Customer emails answered within 24 business hours
• Regular updates - Product improvements based on your feedback
• Infrastructure investment - Uptime monitoring and reliability
• New features - Exploring app-ads.txt support and enterprise feature improvements

Immediate Improvements

We've already begun addressing technical debt:

• Fixed payment processing display bugs
• Improved contact forms and added live chat

What Stays the Same

• Your existing accounts, settings, and pricing remain unchanged
• All current features continue working as before
• Your data remains secure and private
• The core mission: making ads.txt management simple

Looking Forward

We're currently gathering feedback from our long-standing customers about what features would be most valuable. If you have suggestions or pain points with ads.txt management, please reach out to us.

Thank you for your patience during the transition. We're excited to serve the publisher and ad network community with renewed focus and energy.

— The ads.txt Guru Team
Williams Initiatives Ltd